Shopee

Shopee Pte. Ltd.
	Shopee's head office in Singapore Science Park
Trade name	Shopee
Company type	Subsidiary
Industry	E-commerce
Founded	5 February 2015; Queenstown, Singapore
Headquarters	5 Science Park Drive, Shopee Building, Singapore 118265
Area served	Southeast Asia & Latin America
Key people	Forrest Li (Founder CEO and Chairman); Chris Feng (President); Gang Ye (COO)
Parent	Sea Limited
Subsidiaries	Shopee Japan Co., Ltd
Website	shopee.com

Shopee Pte. Ltd., trading as Shopee, is a Singaporean multinational technology company that specializes in e-commerce.^[3] It operates as a subsidiary of Sea Limited.^[4] Shopee was founded in 2015 in Singapore,^[5] and subsequently expanded its operations to other countries.^[6]

As of 2023, Shopee is recognized as the largest e-commerce platform in Southeast Asia,^[7]^[8] with a total gross merchandise volume (GMV) of $47.9 billion.^[9] This figure represents nearly half of the total GMV of the Southeast Asian market. The platform also facilitates online buying and selling for consumers and sellers in East Asia and Latin America.^[10]

^ Potkin, Fanny; Ye, Josh (9 September 2022). "Exclusive: Sea Ltd shuts operations in some Latin American countries, cuts Free Fire staff in Shanghai". Reuters.
^ "ShopeeでJAPAN FINESTキャンペーンがスタート。海外現地モールで日本直送品の露出枠が拡大。" (in Japanese). 18 August 2021.
^ "Shopee: The e-commerce platform that knows just what Singapore shoppers want". CNA. Retrieved 15 April 2025.
^ Bình -, Thái (21 June 2024). "From Shopee to global online exports". Nhịp sống kinh tế Việt Nam & Thế giới (in Vietnamese). Retrieved 15 April 2025.
^ "How being 'late' to e-commerce gave Singapore's Shopee an edge". South China Morning Post. 27 December 2019. Retrieved 15 April 2025.
^ Lee, Yoolim (8 May 2017). "Garena Rebrands as Sea After Raising $550 Million in New Funding". Bloomberg. Retrieved 21 March 2018.
^ "Topic: E-commerce platforms in Vietnam". Statista. Archived from the original on 17 December 2024. Retrieved 15 April 2025.
^ "Shopee Leading The Way In E-Commerce Marketing". World Brand Affairs. 15 August 2023. Retrieved 15 April 2025.
^ "Shopee braces for e-commerce battle in Southeast Asia as competitors close in". KrASIA. 4 October 2023. Retrieved 16 November 2024.
^ "As Shopee expands aggressively around the world, will it become the 'Amazon of emerging economies'?". KrASIA. 12 January 2022. Retrieved 13 January 2022.

[countries-1] Potkin, Fanny; Ye, Josh (9 September 2022). "Exclusive: Sea Ltd shuts operations in some Latin American countries, cuts Free Fire staff in Shanghai". Reuters.

[2] "ShopeeでJAPAN FINESTキャンペーンがスタート。海外現地モールで日本直送品の露出枠が拡大。" (in Japanese). 18 August 2021.

[3] "Shopee: The e-commerce platform that knows just what Singapore shoppers want". CNA. Retrieved 15 April 2025.

[4] Bình -, Thái (21 June 2024). "From Shopee to global online exports". Nhịp sống kinh tế Việt Nam & Thế giới (in Vietnamese). Retrieved 15 April 2025.

[5] "How being 'late' to e-commerce gave Singapore's Shopee an edge". South China Morning Post. 27 December 2019. Retrieved 15 April 2025.

[6] Lee, Yoolim (8 May 2017). "Garena Rebrands as Sea After Raising $550 Million in New Funding". Bloomberg. Retrieved 21 March 2018.

[7] "Topic: E-commerce platforms in Vietnam". Statista. Archived from the original on 17 December 2024. Retrieved 15 April 2025.

[8] "Shopee Leading The Way In E-Commerce Marketing". World Brand Affairs. 15 August 2023. Retrieved 15 April 2025.

[9] "Shopee braces for e-commerce battle in Southeast Asia as competitors close in". KrASIA. 4 October 2023. Retrieved 16 November 2024.

[:0-10] "As Shopee expands aggressively around the world, will it become the 'Amazon of emerging economies'?". KrASIA. 12 January 2022. Retrieved 13 January 2022.

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