Advertising revenue

YouTube's monetization system (logo pictured) is one of the most prominent sources of advertising revenue online.

Advertising revenue is the monetary income that individuals and businesses earn from displaying paid advertisements on their websites, social media channels, or other platforms surrounding their internet-based content. In September 2018, the U.S Internet advertising market was estimated to be worth $111 billion, with market share being held mostly between Google, Facebook, Amazon, and Microsoft.[1] These companies earn revenue through online advertising but also have initiated pathways for individual users and social media influencers to earn an income. Individuals and businesses can earn advertising revenue through advertising networks such as Google AdSense, YouTube monetization, or Outbrain.

  1. ^ Soper, Spencer (19 September 2018). "Amazon Increases Ad Market Share at Expense of Google, Facebook". Bloomberg L.P.

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