Albert Lasker

Albert Lasker
Albert Lasker in the 1920s
Born	Albert Davis Lasker May 1, 1880 Freiburg im Breisgau, Germany
Died	May 30, 1952 (aged 72) New York City, U.S.
Nationality	American
Occupation	Advertising executive
Spouse(s)	Flora Warner (until her death) Doris Kenyon Mary Woodard Reinhardt
Children	Mary Lasker Block Edward Lasker Frances Lasker Brody

Albert Davis Lasker (May 1, 1880 – May 30, 1952) was an American businessman who played a major role in shaping modern advertising.^[1] He was raised in Galveston, Texas, where his father was the president of several banks. Moving to Chicago, he became a partner in the advertising firm of Lord & Thomas. He created and produced many successful ad campaigns. He made new use of radio, changing popular culture and appealing to consumers' psychology. A Republican, he designed new ways to advertise election campaigns, especially the Warren Harding campaign of 1920, and became a philanthropist.