Broadway at the Beach

Broadway at the Beach
	Heroes Harbor, with a replica of the Morris Island Light
Location	Myrtle Beach, South Carolina, United States
Coordinates	33°42′56″N 78°52′55″W / 33.715627°N 78.881949°W
Address	1325 Celebrity Circle, Myrtle Beach, South Carolina, US
Opening date	July 4, 1995
Developer	Burroughs & Chapin
Owner	Burroughs & Chapin
No. of stores and services	150+
Parking	5,000+
Public transit access	Coast RTA via the Entertainment Shuttle during the summer months every 30-35 minutes from 9 AM until 12 AM (Midnight) daily.
Website	broadwayatthebeach.com

Broadway at the Beach is a shopping center and entertainment complex located in Myrtle Beach, South Carolina. Broadway at the Beach is owned and operated by Burroughs & Chapin. The $250 million attraction is set on 350 acres (1.4 km²) in the heart of Myrtle Beach and features three theaters, over 20 restaurants and over 100 specialty shops as well as attractions, Clubs for the night, and hotels, all surrounding the 23-acre (93,000 m²) Lake Broadway. Broadway at the Beach receives upwards of 14 million visitors annually.

According to placer.ai, Broadway at the Beach is the most visited shopping center in South Carolina.^[1]

^ Morse, Ben (March 6, 2024). "Broadway at the Beach's future is unclear. Does the SC attraction have retail for success?". The Sun News.

[1] Morse, Ben (March 6, 2024). "Broadway at the Beach's future is unclear. Does the SC attraction have retail for success?". The Sun News.

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