Duolingo

Duolingo, Inc.
Duolingo home page visited while logged out in March 2024
Type of businessPublic
Traded as
Founded2011 (2011)
HeadquartersPittsburgh, Pennsylvania, U.S.
Area servedWorldwide
Founder(s)
Key peopleLuis von Ahn (CEO)
Severin Hacker (CTO)
IndustryOnline education
Products
  • Duolingo
  • Duolingo ABC
  • Duolingo English Test
ServicesLanguage, music, and mathematics courses and language assessment.
RevenueIncrease US$531 million (2023)
Operating incomeNegative increase US$−13 million (2023)
ProfitIncrease US$16.1 million (2023)
Total assetsIncrease US$954 million (2023)
Total equityIncrease US$656 million (2023)
Employees≈ 720 (December 2023)
URLduolingo.com
AdvertisingYes
RegistrationYes[a]
Users97.6 million MAU (Q1 2024)
LaunchedNovember 27, 2011 (2011-11-27) (private beta)
June 19, 2012 (2012-06-19) (public release)
Current statusOnline
Native client(s) onAndroid, iOS
[1][2][3][4]

Duolingo, Inc.[b] is an American educational technology company that produces learning apps and provides language certification. Duolingo offers courses on music,[5] math,[6] and 43 languages,[7] ranging from English, French, and Spanish to less commonly studied languages such as Welsh, Irish, and Navajo.[8]

Other services include the Duolingo English Test, an online language assessment, and Duolingo ABC, a literacy app for children. The company uses a freemium model, with its optional premium services, Super Duolingo and Duolingo Max, being ad-free and offering more features.

As of January 2024, Duolingo was the world's most popular language learning app based on monthly downloads, with around 16.2 million users downloading it that month.[9] A systematic review of research on Duolingo from 2012 to 2020 found comparatively few studies on the platform's efficacy for language learning but identified several studies that reported relatively high user satisfaction and enjoyment and positive perceptions of the app's effectiveness.[10] The company has also been recognized for its successful marketing tactics and strong brand engagement.[11][12] Duolingo had 97.6 million monthly active users in the first quarter of 2024.[13]


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  1. ^ "Duolingo, Inc. 2023 Annual Report (Form 10-K)". U.S. Securities and Exchange Commission. February 29, 2024. Retrieved March 1, 2024.
  2. ^ "Migrating Duolingo's Android app to 100% Kotlin". blog.duolingo.com. April 6, 2020. Archived from the original on December 23, 2020. Retrieved September 17, 2020.
  3. ^ "Real World Swift – Making Duolingo Blog". making.duolingo.com. January 7, 2015. Archived from the original on June 6, 2019. Retrieved October 22, 2018.
  4. ^ "Rewriting Duolingo's engine in Scala – Making Duolingo Blog". making.duolingo.com. January 31, 2017. Archived from the original on August 4, 2019. Retrieved February 1, 2017.
  5. ^ Ortiz, Sabrina. "Duolingo opens waitlist for its new, free music course. Here's how to sign up". ZDNET. Archived from the original on October 12, 2023. Retrieved October 11, 2023.
  6. ^ Duolingo Team (October 26, 2022). "Duolingo Math makes learning easy as pi(e)". Duolingo. Archived from the original on October 27, 2022. Retrieved October 27, 2022.
  7. ^ Cite error: The named reference :3 was invoked but never defined (see the help page).
  8. ^ Higgins-Dunn, Noah (April 14, 2019). "If you are a 'Game of Thrones' fan, this app will teach you how to speak in High Valyrian". CNBC. Archived from the original on November 12, 2019. Retrieved May 23, 2022.
  9. ^ Ceci, Laura. "Top language learning apps by downloads 2023". Statista. Archived from the original on January 20, 2024. Retrieved October 6, 2023.
  10. ^ Shortt, Mitchell; Tilak, Shantanu; Kuznetcova, Irina; Martens, Bethany; Akinkuolie, Babatunde (March 4, 2023). "Gamification in mobile-assisted language learning: a systematic review of Duolingo literature from public release of 2012 to early 2020". Computer Assisted Language Learning. 36 (3): 517–554. doi:10.1080/09588221.2021.1933540. ISSN 0958-8221.
  11. ^ Cohen, Ben (June 14, 2024). "The Only App That Always Wins the Battle for Your Attention". The Wall Street Journal.
  12. ^ Morley, Olivia (April 5, 2024). "Duolingo's Masterminded Social Listening Tactics". www.adweek.com. Retrieved June 18, 2024.
  13. ^ "duolingo reports 45% revenue growth and record profitability in first quarter 2024; raises full year guidance".

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