Fast food advertising

A fast food advertisement at a bus stop in Littleover, England

Fast food advertising promotes fast food products and utilizes numerous aspects to reach out to the public.

Along with automobiles, insurance, retail outlets, and consumer electronics, fast food is among the most heavily advertised sectors of the United States economy; spending over 4.6 billion dollars on advertising in 2012.[1] A 2013 Ad Age compilation of the 25 largest U.S. advertisers ranked McDonald's as the fourth-largest advertiser (spending US$957,000,000 on measurable advertisements in 2012) and Subway as the nineteenth largest (US$516,000,000).[2]

  1. ^ Fast Food Marketing Ranking Tables 2012-2013 Archived 2014-02-01 at the Wayback Machine. Yale. Retrieved January 25, 2014.
  2. ^ Meet America's 25 biggest advertisers Archived 2015-03-07 at the Wayback Machine. AdAge. Retrieved July 8, 2013.

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