![]() Logo used since September 12, 2022 | |
Country | United States |
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Broadcast area | Nationwide |
Headquarters | Burbank, California |
Programming | |
Language(s) | English Spanish (via SAP audio track) |
Picture format |
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Ownership | |
Parent |
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Sister channels | |
History | |
Launched | April 29, 1977 |
Former names |
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Links | |
Website | freeform |
Availability | |
Streaming media | |
Affiliated Streaming Service | Disney+ and Hulu |
Streaming services | YouTube TV, Hulu + Live TV, Sling TV, FuboTV, Vidgo, DirecTV Stream |
Freeform is an American basic cable channel owned and operated by ABC Family Worldwide, a subsidiary of the Disney Entertainment business segment and division of the Walt Disney Company. Freeform primarily broadcasts programming geared towards young adults – with some skewing toward young women – in the 18–34 age range, a target demographic designated by the channel as "becomers". Its programming includes contemporary off-network syndicated reruns and original series, feature films, and made-for-TV original movies. Also a household can watch movies during seasonal programming blocks, like 31 Nights of Halloween, 30 Days of Disney, and 25 Days of Christmas.
Since the network was launched on April 29, 1977, it has undergone various changes to its programming format and naming under 4 different owners. The network was originally founded as a religious channel, the CBN Satellite Service—an extension of televangelist Pat Robertson's Christian Broadcasting Network. It evolved into a family-focused entertainment network in 1981. It was spun off into a for-profit company known as International Family Entertainment (IFE) in 1990, eventually becoming known as The Family Channel. As a condition of the spin-off, the channel was contractually required to maintain airings of The 700 Club and an annual telethon the last Sunday in January; these conditions have applied to all future owners of the channel.
In 1997, IFE and the Family Channel were acquired by a joint venture between News Corporation and Haim Saban. This resulted in its rebranding as the Fox Family Channel a year later. The new owners wanted to reposition the network toward younger viewers as a companion for the unpopular Fox Kids Network. The venture was sold to Disney in October 2001 after the network began to struggle as a result of their changes. The channel altered its name to ABC Family one month later on November 10.[1][2] The network was later rebranded as Freeform on January 12, 2016.[3][4][5]
As of September 2023, Freeform was available to more than 55 million households in the United States, according to Nielsen estimates.[6] The network's president reports to the chairman of Disney Television Studios and ABC Entertainment.
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