Google Ads

Google Ads
Other names	Google AdWords
Developer(s)	Google
Initial release	October 23, 2000
Type	Online advertising
Website	ads.google.com

Google Ads is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, and videos to web users.^[2] It can place ads in the results of search engines like Google Search (the Google Search Network), mobile apps, videos, and on non-search websites.^[3]^[4] Services are offered under a pay-per-click (PPC) pricing model.

Google Ads is the main source of revenue for Alphabet Inc., contributing US$224.47 billion in revenue in 2022.

^ "Google Launches Self-Service Advertising Program". Google. 2000-10-23. Retrieved 2018-07-25.
^ "How Google AdWords Works". Google AdWords.
^ "About targeting for Display Network campaigns". Google Inc. Retrieved 2020-04-11.
^ "About the Google Search Network". Google Inc. Retrieved 2020-04-11.

[Google_Press_Release-1] "Google Launches Self-Service Advertising Program". Google. 2000-10-23. Retrieved 2018-07-25.

[2] "How Google AdWords Works". Google AdWords.

[3] "About targeting for Display Network campaigns". Google Inc. Retrieved 2020-04-11.

[4] "About the Google Search Network". Google Inc. Retrieved 2020-04-11.

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