Great Big Story

Great Big Story
Company typeSubsidiary (2015–2020)
Licensing (2023–present)
FoundedOctober 20, 2015 (2015-10-20)
FoundersAndrew Morse
Chris Berend
HeadquartersNew York City (2015–2020)
London (2023–present)
OwnerCNN
ParentWhyNow Media
Websitegreatbigstory.com

Great Big Story is a media company producing micro-documentaries based in London.[1][2] Launched in October 2015 by CNN, the company created 2,600 videos, being published on various websites such as Facebook and YouTube. Videos produced by the company featured varied subjects conducting their routine of their unusual or intriguing acts.

Great Big Story employed a total of 84 staff members, spread across its three locations. At the head of the company was Andrew Morse and Courtney Coupe.[3]

On September 23, 2020, Great Big Story announced on Twitter that the company would be closing.[4] On September 30, the company uploaded a farewell video on their YouTube channel declaring the end of the company. Over 2 years later, on January 16, 2023, Great Big Story announced on Facebook[5] and Instagram[6] that UK-based media company WhyNow[7][8] and CNN agreed to a partnership to relaunch the company. On February 15, 2023, Great Big Story uploaded a video titled "A New Chapter", marking the return of the channel.

  1. ^ "Great Big Story". www.greatbigstory.com. Retrieved April 7, 2018.
  2. ^ "About Great Big Story". YouTube. Retrieved 2023-02-26.
  3. ^ Dishman, Lydia (2018-11-12). "How the women in charge of programming at CNN are changing the news we see". Fast Company. Retrieved 2019-10-01.
  4. ^ @greatbigpress (September 23, 2020). "Great Big Story PR" (Tweet) – via Twitter.
  5. ^ Great Big Story (January 16, 2023). "We at whynow are delighted to announce the relaunch of Great Big Story. We look forward to bringing you more inspiring stories from this wonderful world. More news coming soon 🚀". Facebook. Retrieved February 15, 2023.
  6. ^ Great Big Story [@GreatBigStory] (January 16, 2023). "We at @whynowworld are delighted to announce the relaunch of @greatbigstory. We look forward to bringing you more inspiring stories from this wonderful world. More news coming soon 🚀" – via Instagram.
  7. ^ Katz, A.J. "Great Big Story Finds New Home in U.K." AdWeek. Retrieved 2023-02-26.
  8. ^ Maher, Bron (2023-01-20). "Defunct CNN brand Great Big Story revived by Gabriel Jagger's media start-up Whynow". Press Gazette. Retrieved 2023-02-26.

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