Growth planning is a strategic business activity that enables business owners to plan and track organic growth in their revenue. It allows businesses to allocate their limited resources toward a centered effort to adapt to changes in the industry driven by digital disruption and differentiate from competitors. The strategies and tactics included in a growth plan focus on the key driver of revenue generation - the customer.[1]
- ^ Wijetilaka, Shehan; Fabig, Jasia (27 March 2015). "Seven bullets to dodge when growing your business". Retrieved 19 December 2015.
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