Mattel

Mattel, Inc.
	Logo used since 2019
Company type	Public
Traded as	Nasdaq: MAT; S&P 400 component;
Industry	Toys and entertainment
Founded	January 1945, in Los Angeles, California, U.S.
Founders	Harold Matson; Ruth Handler; Elliot Handler;
Headquarters	El Segundo, California, U.S.
Area served	Worldwide
Key people	Ynon Kreiz (chairman and CEO); Steven Totzke (president and CCO);
Products	Toys; Games; Action figures; Dolls; Toy cars; Plush; Building sets; Film and television; Digital content; Digital gaming; Music; Live events; Publishing services;
Brands	American Girl; Barbie; Barney; Bob the Builder; Enchantimals; Ever After High; Fireman Sam; Fisher-Price; Hot Wheels; Matchbox; Masters of the Universe; Max Steel; Mega; Monster High; My Scene; Pictionary; Pingu; Polly Pocket; Princess of Power; Scene It?; Thomas & Friends; UNO;
Revenue	US$5.44 billion (2023)
Operating income	US$562 million (2023)
Net income	US$214 million (2023)
Total assets	US$6.44 billion (2023)
Total equity	US$2.15 billion (2023)
Number of employees	c. 33,000 (December 2023)
Divisions	Mattel Films; Mattel Television; Mattel Digital Games;
Subsidiaries	Fisher-Price; Mega Brands; American Girl; Mattel163 (50%);
Website	mattel.com
	Footnotes / references;

Mattel, Inc. (/məˈtɛl/ mə-TEL) is an American multinational toy manufacturing and entertainment company founded in Los Angeles by Harold Matson and the husband-and-wife duo of Ruth and Elliot Handler^[8] in January 1945 and headquartered in El Segundo, California. Mattel has a presence in 35 countries and territories; its products are sold in more than 150 countries.^[9] Mattel consists of three business segments: North America, International and American Girl.^[10]

It is the world's second largest toy maker in terms of revenue, after The Lego Group.^[11]^[12] Two of its historic and most valuable brands, Barbie and Hot Wheels, were respectively named the top global toy property and the top-selling global toy of the year for 2020^[13] and 2021^[14] by The NPD Group, a global information research company.

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^ "Annual Report (Form 10-K)". U.S. Securities and Exchange Commission. March 15, 2024. Retrieved March 16, 2024.
^ Chang, Andrea (July 23, 2011). "Elliot Handler dies at 95; co-founder of Mattel, inventor of Hot Wheels". Los Angeles Times. Retrieved May 25, 2021.
^ Chang, Andrea (July 27, 2011). "Obituary: Elliot Handler / Man behind Mattel, Hot Wheels". Pittsburgh Post-Gazette. Retrieved April 20, 2021.
^ "About Mattel". Mattel Corporate. Retrieved November 2, 2020.
^ "Mattel, Inc. Company Profile". MarketLine. November 25, 2014. Archived from the original on January 7, 2023. Retrieved January 2, 2017.
^ "Lego Surpasses Mattel As World's Largest Toymaker". Zacks Investment Research. Archived from the original on January 15, 2018. Retrieved January 15, 2018.
^ Carnevale, Chuck. "A Full Toy Chest Makes Mattel A Buy For Growth And Income Investors". Forbes. Archived from the original on February 2, 2017. Retrieved January 1, 2017.
^ Foster, Elizabeth (January 27, 2021). "Barbie named NPD's top global toy property for 2020". Kidscreen. Brunico Communications. Retrieved October 14, 2021.
^ Karaca, Kristine; Kazakos, Niki (February 2, 2022). "Barbie Named 2021 Top Global Toy Property of the Year, Per NPD". Mattel Corporate. Retrieved February 6, 2022. ...and its Hot Wheels Singles 1/64 Assortment was named the 2021 global top-selling toy of the year...

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[6] "Annual Report (Form 10-K)". U.S. Securities and Exchange Commission. March 15, 2024. Retrieved March 16, 2024.

[7] Chang, Andrea (July 23, 2011). "Elliot Handler dies at 95; co-founder of Mattel, inventor of Hot Wheels". Los Angeles Times. Retrieved May 25, 2021.

[8] Chang, Andrea (July 27, 2011). "Obituary: Elliot Handler / Man behind Mattel, Hot Wheels". Pittsburgh Post-Gazette. Retrieved April 20, 2021.

[9] "About Mattel". Mattel Corporate. Retrieved November 2, 2020.

[10] "Mattel, Inc. Company Profile". MarketLine. November 25, 2014. Archived from the original on January 7, 2023. Retrieved January 2, 2017.

[11] "Lego Surpasses Mattel As World's Largest Toymaker". Zacks Investment Research. Archived from the original on January 15, 2018. Retrieved January 15, 2018.

[12] Carnevale, Chuck. "A Full Toy Chest Makes Mattel A Buy For Growth And Income Investors". Forbes. Archived from the original on February 2, 2017. Retrieved January 1, 2017.

[13] Foster, Elizabeth (January 27, 2021). "Barbie named NPD's top global toy property for 2020". Kidscreen. Brunico Communications. Retrieved October 14, 2021.

[14] Karaca, Kristine; Kazakos, Niki (February 2, 2022). "Barbie Named 2021 Top Global Toy Property of the Year, Per NPD". Mattel Corporate. Retrieved February 6, 2022. ...and its Hot Wheels Singles 1/64 Assortment was named the 2021 global top-selling toy of the year...

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