Nick Jr.

Nick Jr.
Logo used since 2023[a]
NetworkNickelodeon
LaunchedJanuary 4, 1988 (1988-01-04)
Country of originUnited States
OwnerParamount Media Networks (Paramount Global)
HeadquartersNew York City
Formerly known as
  • Nick Junior (1988)
  • Nick Jr.'s Play Date/Nick Jr. Play Date (2007–09)
  • Nickelodeon's Play Date/Nickelodeon Play Date/Play Date (2009–12)
  • Weekday Mornings on Nick: The Smart Place to Play (2012–14)
Running time7:00 a.m.-2:00 p.m.
Original language(s)
  • English
  • Spanish (via SAP audio track)
Official websitewww.nickjr.com

Nick Jr. (sometimes disambiguated as Nick Jr. on Nickelodeon or Nick Jr. on Nick, and sometimes referred to as Nick, Jr.) is an American morning programming block that airs on Nickelodeon every weekday. It was launched on January 4, 1988. Nick Jr. features a lineup of shows aimed at children aged 2 through 8.

In 2009, Nickelodeon launched a separate channel named after the Nick Jr. block as a replacement for the original Noggin cable channel. The channel is known on air as the "Nick Jr. Channel" to differentiate the two services.

Evolution of Nickelodeon
1977First Pinwheel broadcast on Qube
1979Nickelodeon is launched by Warner-Amex Satellite Entertainment
1984A&E merges two networks onto Nickelodeon's prime time schedule
1985Launch of prime time and overnight programming through Nick at Nite with A&E's spin-off to 24-hour operation
1986Viacom acquires network parent MTV Networks
1987The first Big Ballot, which would became the Nickelodeon Kids' Choice Awards
1988Nick Jr. launches in mornings
1990Opening of Nickelodeon Studios at Universal Studios Florida
1991The first Nicktoons premiere
1992SNICK, the network's Saturday night block, begins
Nickelodeon Animation Studio is founded
1993Nickelodeon UK debuts
1994Nickelodeon launches The Big Help
1995Nick.com is launched
1996First theatrical release by Nickelodeon Movies
1999Noggin, a joint venture with CTW launches
SpongeBob SquarePants premieres
2000Nickelodeon on CBS airs from 2000–2006
2001TEENick is launched
2002The N is launched on Noggin and the Nicktoons channel is launched
Sesame Workshop sells their stake in Noggin to Viacom
2005SNICK shuts down
Nickelodeon Studios closes
2007Nick GAS shuts down, The N takes over its channel space
2009Nickelodeon acquires the Teenage Mutant Ninja Turtles franchise
TEENick and The N merged to create TeenNick, Noggin is replaced by the Nick Jr. Channel
2010Nickelodeon begins co-producing the Winx Club franchise
2012NickMom is launched overnights on the Nick Jr. Channel
2015NickMom closes
Noggin relaunches as a streaming service
2016NickMusic launches
2021NFL on Nickelodeon premieres in partnership with CBS Sports
2024Noggin streaming service is shut down
2025Closure of international Nickelodeon websites


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