Nick Jr. Channel

Nick Jr. Channel
Logo used since September 4, 2023[a]
CountryUnited States
Broadcast areaNationwide
HeadquartersOne Astor Plaza New York City, New York, U.S.
Programming
Language(s)English
Spanish (via SAP audio track)
Picture format1080i HDTV
(downscaled to letterboxed 480i for the SDTV feed)
Timeshift serviceNick Jr. East
Nick Jr. West
Ownership
OwnerParamount Media Networks (Paramount Global)
ParentNickelodeon Group
Sister channels
History
LaunchedSeptember 28, 2009 (2009-09-28)
ReplacedNoggin (channel)
Links
Websitewww.nickjr.com
Availability
Streaming media
Affiliated Streaming ServiceParamount+
YouTube TV, FuboTV, Philo, Sling TV, DirecTV Stream, Hulu + Live TV

The Nick Jr. Channel, sometimes shortened to Nick Jr., is an American pay television channel spun off from Nickelodeon's Nick Jr. programming block and owned and operated by the Nickelodeon Group, a sub-division of the Paramount Media Networks division of Paramount Global. Launched on September 28, 2009 in the channel space previously held by Noggin, the channel primarily targets preschoolers and toddlers ages 2 to 6 years old. Its lineup features a mix of original programming, along with series from the Nick Jr. block; to avoid confusion between the two different entities, the separate channel has been identified on-air as the "Nick Jr. Channel" since March 2018 to the present day for promos and until September 2023 for the on-screen graphic.

The Noggin brand was relaunched in 2015 as a streaming media service and acts as a separate sister brand. Programming from Noggin is distinct from those of Nick Jr.'s: it mainly carried pre-teen programs at its launch,[1] and the revived streaming service features a variety of exclusive series. From May 2021 to March 2022, the Nick Jr. channel aired an hour-long block of programming from the Noggin app every Friday.[2][3][4] The block, titled "Noggin Hour,"[2] featured shows such as Noggin Knows and Kinderwood.[5]

Both the Nick Jr. channel and the Nick Jr. block are currently running, with the latter airing weekdays on Nickelodeon from 7:00 a.m. to 2:00 p.m. ET (those hours vary during the summer months, other school break periods and on major national holidays), having traditional commercial breaks for certain programs.

As of November 2023, Nick Jr. is available to approximately 54,000,000 pay television households in the United States-down from its 2013 peak of 77,000,000 households.[6]


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  1. ^ Barker, Kate. "Noggin spawns original education for older kids". Kidscreen. Brunico Communications.
  2. ^ a b "NickJr.com TV Schedule 2021". NickJr.com. May 28, 2021. Archived from the original on May 28, 2021.
  3. ^ "Nick Jr. TV Schedule 2022". NickJr.com. March 11, 2022. Archived from the original on March 11, 2022.
  4. ^ "Noggin Knows on Nick Jr". The Futon Critic. 2021. completed airing its first season on 6/11/21
  5. ^ "Kinderwood on Nick Jr". The Futon Critic. 2021. 6/4/21: Dandy Dandelion (R)
  6. ^ "U.S. cable network households (universe), 1990 – 2023". wrestlenomics.com. May 14, 2024. Retrieved July 28, 2019.{{cite web}}: CS1 maint: url-status (link)

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