Revenue management is a discipline to maximize profit by optimizing rate (ADR) and occupancy (Occ). In its day to day application the maximization of RevPAR (Revenue per Available Room) is paramount.
For destinations with benchmark data available the maximization of RGI (Revenue Generated Index or RevPar Index) is the focus of this discipline.
Revenue Management is one of the hotel industry's most leveraged cases for the application of AI by the use of Revenue Management Systems.
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