The More You Know (TV programming block)

The More You Know
NetworkNBC (2016–present)
Cozi TV (2017–present)
Telemundo (2018–present)
LaunchedOctober 8, 2016 (2016-10-08)[1] (NBC)
January 6, 2018 (2018-01-06) (Telemundo; MiTelemundo)
Country of originUnited States
Ownerleased by Hearst Media Production Group subsidiary of Hearst Television
FormatWeekend morning E/I block
Running time3 hours (10:00 a.m. to 1:00 p.m. on COZI) (9-12 am in all time zones on NBC)
Original language(s)English

The More You Know (TMYK) is an American programming block that is programmed by Hearst Media Production Group (formerly Litton Entertainment), and debuted on October 8, 2016, as a replacement for the animation block NBC Kids. It airs on weekend mornings on NBC and Telemundo, and is replayed Sunday mornings on sister network Cozi TV. The block's programs are also available through all of NBC's video on demand venues, including the network's site/app, Peacock, and cable/satellite services.

Based on NBCUniversal's series of public service campaigns of the same name, the three-hour weekend morning block features live-action programming aimed at pre-teens and teens ages 10 to 18 that are designed to meet federally mandated educational programming guidelines.[2]

It is Hearst's fourth E/I-centric programming block across the major American television networks, joining three other Hearst blocks: Weekend Adventure (ABC), Dream Team (CBS), and One Magnificent Morning (The CW).[3][4][5][6]

As of January 6, 2018, a version of the block also airs on NBC's sister network Telemundo under the name MiTelemundo, with all of its programs dubbed in Spanish. Telemundo had previously aired a Spanish-language version of NBC Kids under the same title.

  1. ^ Cite error: The named reference October was invoked but never defined (see the help page).
  2. ^ Middleton, Richard (February 26, 2016). "NBC, Litton prep factual block". C21Media. Retrieved March 7, 2016.
  3. ^ "CBS Slates Teen-Centric Programming Block For Saturdays". Deadline Hollywood. July 24, 2013. Retrieved October 17, 2014.
  4. ^ James, Meg (July 24, 2013). "CBS partners with Litton Entertainment for Saturday teen block". Los Angeles Times. Retrieved July 25, 2013.
  5. ^ Albiniak, Paige (June 5, 2014). "Litton Teams with The CW on New E/I Block". Broadcasting & Cable. Retrieved June 5, 2014.
  6. ^ Ostrow, Joanne (June 5, 2014). "CW adds Saturday morning teen block". The Denver Post. Retrieved June 5, 2014.

© MMXXIII Rich X Search. We shall prevail. All rights reserved. Rich X Search