UN Women Goodwill Ambassador is an official postnominal honorific title, title of authority, legal status and job description assigned to those goodwill ambassadors and advocates who are designated by the United Nations. UN Women goodwill ambassadors are celebrity advocates for the United Nations Entity for Gender Equality and the Empowerment of Women also known as UN Women; who use their talent, popularity or fame to assist the UN in better addressing a coordinated, comprehensive response to the interrelated issues of equality and working for the empowerment of women.
In 2011 UNIFEM was merged into UN Women to be redeveloped as a multi focus sub-division of the United Nations. UN Women has enlisted the help of prominent and influential personalities from the worlds of art, music, film, sport and literature to highlight key issues and to draw attention to its activities to promote issues important to women.
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