MTV Video Music Awards

MTV Video Music Awards
Current: 2023 MTV Video Music Awards
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The 1983–1984 Video of the Year "Moon man" award
Awarded forMusic videos and pop culture
CountryUnited States
Presented byMTV
First awardedSeptember 14, 1984 (1984-09-14)
Websitemtv.com/ontv/vma
Most recent MTV Video Music Award winners
← 2022 September 12, 2023
 
Award Video of the Year Song of the Year
Winner Taylor Swift
("Anti-Hero")
Taylor Swift
("Anti-Hero")
 
Award Artist of the Year Best New Artist
Winner Taylor Swift Ice Spice

Previous Video of the Year

All Too Well: The Short Film

Video of the Year

"Anti-Hero"

The MTV Video Music Awards (commonly abbreviated as the VMAs) is an award show presented by the cable channel MTV to honor the best in the music video medium. Originally conceived as an alternative to the Grammy Awards (in the video category), the annual MTV Video Music Awards ceremony has often been called the "Super Bowl for youth", an acknowledgment of the VMA ceremony's ability to draw millions of youth from teens to 20-somethings each year.[1] By 2001, the VMA had become a coveted award.[2]

The annual VMA ceremony occurs before the end of summer and held either in late August or mid-September, and broadcast live on MTV, along with a "roadblock" simulcast across MTV's sister networks since 2014, which is utilized to maximize the ceremony's ratings. The first VMA ceremony was held in 1984 at New York City's Radio City Music Hall. The ceremonies are normally held in either New York City or Los Angeles. However, the ceremonies have also been hosted in Miami and Las Vegas. The 2019 MTV Video Music Awards took place in Newark for the first time, and the 2023 show also returned to Newark.[3]

The statue given to winners is an astronaut on the Moon, one of the earliest representations of MTV, and was colloquially called a "moonman". However, in 2017, Chris McCarthy, the president of MTV, stated that the statue would be called a "Moon Person" from then on.[4] The statue was conceived by Manhattan Design—also designers of the original MTV logo—based on the 1981 "Top of the Hour" animation created by Fred Seibert, produced by Alan Goodman, and produced by Buzz Potamkin at Buzzco Associates. The statue is now made by New York firm Society Awards.[5] Since the 2006 ceremony, viewers are able to vote for their favorite videos in all general categories by visiting MTV's website.[6]

  1. ^ Elliot, Stuart (August 20, 2004). "MTV's sponsors hope the Video Music Awards can draw a crowd, without wardrobe malfunctions". NYTimes.com. Retrieved September 19, 2010.
  2. ^ "MTV's irresistible rise". News.BBC.co.uk. July 1, 2000. Retrieved September 16, 2009.
  3. ^ Roth, Madeline (April 29, 2018). "The 2019 VMAs Will Go Where The Show Has Never Gone Before". MTV News. Retrieved April 29, 2018.
  4. ^ "Today in Entertainment: Twitter has a field day over Anthony Scaramucci's exit; Celebrities mourn the loss of Sam Shepard" – via LA Times.
  5. ^ del Castillo, Michael. "Downtime: The man behind MTV's moonman". upstart.bizjournals.com.
  6. ^ "MTV Announces VMA Nominees". SpinMedia Group. July 31, 2006. Retrieved August 31, 2015.

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