Audi

Audi AG
Company typeSubsidiary (AG)
IndustryAutomotive
Predecessors
Founded
FounderAugust Horch[2]
Headquarters,
Number of locations
13 production facilities in 10 countries[3]
Area served
Worldwide
Key people
Markus Duesmann
(Chairman of the Board of Management & Board of Management Member for Technical Development and Product Lines)
ProductsLuxury vehicles
Production output
Decrease 1,802,073 units[4]
RevenueDecrease €55.680 billion (2019)[5]
Increase €4.509 billion (2019)[5]
Increase €3.943 billion (2019)[5]
Total assetsIncrease €66.878 billion (2019)[5]
Total equityDecrease €28.395 billion (2019)[5]
Number of employees
90,783 (12/2019)[6]
ParentVolkswagen Group
Divisions
  • Audi Germany
  • Audi Brussels
  • Audi Mexico
  • Audi Hungaria
  • Audi China
  • Audi do Brasil
  • Audi India
  • Audi Slovakia
  • Audi Spain
  • Audi Russia
Subsidiaries
Websiteaudi.com
Footnotes / references
Audi History: Chronicle,[7] 2011 Annual Financial Report[8]

Audi AG (German: [ˈaʊ̯di ʔaːˈɡeː] ) is a German automotive manufacturer of luxury vehicles headquartered in Ingolstadt, Bavaria, Germany. A subsidiary of the Volkswagen Group, Audi produces vehicles in nine production facilities worldwide.

The origins of the company are complex, dating back to the early 20th century and the initial enterprises (Horch and the Audiwerke) founded by engineer August Horch (1868–1951). Two other manufacturers (DKW and Wanderer) also contributed to the foundation of Auto Union in 1932. The modern Audi era began in the 1960s, when Auto Union was acquired by Volkswagen from Daimler-Benz.[9] After relaunching the Audi brand with the 1965 introduction of the Audi F103 series, Volkswagen merged Auto Union with NSU Motorenwerke in 1969, thus creating the present-day form of the company.

The company name is based on the Latin translation of the surname of the founder, August Horch. Horch, meaning "listen", becomes audi in Latin. The four rings of the Audi logo each represent one of four car companies that banded together to create Audi's predecessor company, Auto Union. Audi's slogan is Vorsprung durch Technik, which is translated as "Progress through Technology".[10] Audi, along with German brands BMW and Mercedes-Benz, is among the best-selling luxury automobile brands in the world.[11]

  1. ^ "The history of AUDI AG".
  2. ^ "History of Audi AG". Archived from the original on 14 January 2013. Retrieved 24 June 2013.
  3. ^ AUDI, production plant. "Company Sites".
  4. ^ "Annual Financial Report 2019" (PDF). Archived from the original on 4 October 2018. Retrieved 9 August 2020.
  5. ^ a b c d e "Annual Financial Report 2019".
  6. ^ "Key figures worldwide".
  7. ^ "Chronicle 1899–1914". audiusa.com. Audi of America, LLC. 2012. Archived from the original on 10 July 2012. Retrieved 9 August 2012.
  8. ^ "Audi 2011 Annual Financial Report" (PDF). AUDI AG. 17 February 2012. Archived from the original (PDF) on 23 September 2015. Retrieved 9 August 2012.
  9. ^ "List of Shareholdings in accordance with sections 285 and 313 of the HGB of Volkswagen AG and the Volkswagen Group as of 31 December 2009" (PDF). Volkswagenag.com. Volkswagen AG. 31 December 2009. Archived (PDF) from the original on 9 October 2022. Retrieved 11 December 2010.
  10. ^ "Vorsprung durch Technik: A philosophy of innovation turns 50". audi.ca. 24 March 2022. Retrieved 24 June 2023.
  11. ^ "Mercedes to take top spot as best-selling luxury car brand". Car Keys. 15 April 2016. Retrieved 22 December 2016.

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