Amul girl

The Amul girl is an advertising mascot used by the Indian dairy brand Amul. The mascot is a hand-drawn cartoon of a young Indian girl dressed in a polka-dotted frock with blue hair and a half-pony tied up.^[1] The Amul girl advertising has often been described as one of the best Indian advertising concepts because of its humour.^[2]

^ Naqvi, Hena (2007). Journalism And Mass Communication. Upkar Prakashan, 2007. pp. 220 pages 220 pages 220. ISBN 9788174821089. Retrieved Feb 18, 2012.
^ "Kerala CM's 'Amul Baby' Dig at Rahul Inspires Amul Ad". AHMEDABAD: Outlook India. Apr 14, 2011. Archived from the original on 27 December 2013. Retrieved 18 February 2012.

[Journalism_And_Mass_Communication-1] Naqvi, Hena (2007). Journalism And Mass Communication. Upkar Prakashan, 2007. pp. 220 pages 220 pages 220. ISBN 9788174821089. Retrieved Feb 18, 2012.

[Kerala_CM's_'Amul_Baby'_Dig_at_Rahul_Inspires_Amul_Ad-2] "Kerala CM's 'Amul Baby' Dig at Rahul Inspires Amul Ad". AHMEDABAD: Outlook India. Apr 14, 2011. Archived from the original on 27 December 2013. Retrieved 18 February 2012.

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