In rhetoric, anthimeria or antimeria (from Greek: ἀντί, antí, 'against, opposite', and μέρος, méros, 'part'), means using one part of speech as another, such as using a noun as a verb: "The little old lady turtled along the road." In linguistics, this is called conversion; when a noun becomes a verb, it is a denominal verb, when a verb becomes a noun, it is a deverbal noun.
In English, many nouns have become verbs. For example, the noun "book" is now often used as a verb, as in the example "Let's book the flight". Other noun-as-verb usages include "I can keyboard that for you," "We need to scissor expenses," and "Desk him." Other substitutions could include an adjective used as a noun, as in "She dove into the foaming wet," interjection as verb, as in "Don't aha me!" a verb as a noun, as in "Help! I need some eat!" and so on.[1][2]
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