Bagong Pilipinas (campaign)

The "Bagong Pilipinas" branding of Marcos's governance released in July 2023.[1]

Bagong Pilipinas (transl. New Philippines) is the campaign rally of the presidency and administration of Bongbong Marcos, which focuses on an all-inclusive plan for economic and social transformation. After the issuance of Executive Order No. 14 (s. 2023) and the classification of the Pambansang Pabahay Para sa Pilipino as a national program, Memorandum Circular No. 24 was signed, establishing the Bagong Pilipinas as the administration's brand of governance and leadership.[2] The name is derived from a campaign jingle used during Marcos's 2022 presidential campaign.[3]

  1. ^ Cabico, Gaea Katreena (July 16, 2023). "Marcos rebrands government with 'Bagong Pilipinas' logo, theme". The Philippine Star. Retrieved July 29, 2023.
  2. ^ "Memorandum Circular No. 24, s. 2023" (PDF). Official Gazette of the Republic of the Philippines. July 17, 2023. Retrieved January 26, 2024.
  3. ^ Aurelio, Julie M.; Corrales, Nestor (July 16, 2023). "More rebranding: Marcos unveils 'Bagong Pilipinas'". INQUIRER.net. Retrieved March 8, 2024.

© MMXXIII Rich X Search. We shall prevail. All rights reserved. Rich X Search