Baking (make-up)

Baking is a make-up technique which includes applying a heavy amount of translucent powder under the eyes and on the high points of the face, including the 'T' zone, to set the base make-up. It is also used to extract oils from the face.

This technique can be used on a variety of different skin types and shades^[1] to highlight the under eye area and high points of the face such as the cheek bones, the bridge of the nose, the chin and the forehead. The effects of the powder are to soak up facial oils and to help the foundation melt into the skin. This prevents creasing in the baked areas while maximising coverage and longevity of the make-up to leave the face looking matte.