Birthday Mania

Birthday Mania
A plain, blue screen with small, pixelated black letters in the center: Happy Birthday to you Robert A. Tokar
Screenshot of in-game birthday wish
Publisher(s)Personal Games Company
Programmer(s)Robert Tokar
Platform(s)Atari 2600
Release1984
Genre(s)Shoot 'em up
Mode(s)Single-player

Birthday Mania is a 1984 shoot 'em up video game for the Atari 2600. Each copy was made to order and displayed an in-game birthday message personalized with a name. Birthday Mania was developed independently and only advertised in local newspapers. With about ten sales, it is one of the rarest and poorest-selling commercial video games.[1][2]

In the Atari 2600 library, the personalization aspect is unique to Birthday Mania except for very few custom copies of Spacechase and Raiders of the Lost Ark.[1]

  1. ^ a b Hall, Stefan (September 6, 2018). "Indie Games in the Atari Era". In Media Res. MediaCommons. Retrieved March 30, 2025.
  2. ^ Tweedie, Steven (June 27, 2014). "RANKED: The Rarest, Most Expensive Video Games In The World". Business Insider. Archived from the original on January 4, 2024. Retrieved April 5, 2025.

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