Bogan (/ˈboʊɡən/ BOHG-ən[1]) is Australian and New Zealand slang for a person whose speech, clothing, attitude and behaviour are considered unrefined or unsophisticated. Depending on the context, the term can be pejorative or self-deprecating.[2] The prevalence of the term bogan has also been associated with changing social attitudes towards social class in Australia.
Since the 1980s, the bogan has become a very well-recognised subculture, often as an example of bad taste.[3][4] It has antecedents in the Australian larrikin and ocker, and various localised names exist that describe the same or very similar people to the bogan.[5]
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