Drew Westen

Drew Westen
Alma materHarvard University
University of Sussex
University of Michigan
Known forConfirmation bias in politics, SWAP-200
Scientific career
FieldsPsychology
InstitutionsEmory University, Harvard Medical School, University of Michigan, Boston University

Drew Westen is a professor in the Departments of Psychology and Psychiatry[1] at Emory University in Atlanta, Georgia; the founder of Westen Strategies, LLC, a strategic messaging consulting firm that serves nonprofits and political organizations. Additionally, Westen is a writer. He is also the co-founder, alongside Joel Weinberger, of Implicit Strategies, a market research firm that measures consumers' unconscious responses to advertising and brands.[2]

  1. ^ "Emory Department of Psychology". Archived from the original on October 25, 2012.
  2. ^ "Implicit Strategies - Who we are".

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