Fab (website)

Fab.com, Fab
Type of site	Design, e-commerce
Available in	English, German
Created by	Jason Goldberg and Bradford Shellhammer
URL	fab.com
Registration	Optional
Launched	June 9, 2011
Current status	Offline (as of December 2022)

Fab is an e-commerce company founded in 2010. Once estimated at a worth of over $1 billion, in March 2015, the digital and ecommerce assets of Fab were acquired by PCH International for an undisclosed sum and has since been relaunched as a new entity with no interaction from the original founders.^[1]

It grew from 175,000 members in June 2011, to over 10 million as of December 2012.^[2]^[3]^[4] As of April 30, 2013, Fab disclosed it received 6 million unique visitors per month and had sold over seven million products since launch.^[5] Fab was originally headquartered in Manhattan and operated a warehouse in Keasbey, New Jersey. The company once had office locations in Pune (India), and Berlin.

By April 2019, the website had pivoted to selling health and fitness products^[6] and was owned by Irish ecommerce marketer John Larkin.^[7] The site hasn't been online since late December 2022 according to the Internet Archive.^[8] The domain is now for Fab, a digital asset marketplace by Epic Games.

^ Howarth, Dan (2015-03-03). "Fab acquired by PCH to create "the Netflix of design"". Dezeen. Retrieved 2015-03-03.
^ John Furrier (2012-04-18). "How Fab.com Brainwashed Me Into Broadcasting What I Buy". Forbes. Archived from the original on 2012-08-10. Retrieved 2012-08-19.
^ "Fab Promotes Maria Molland to Chief European Officer". betashop. Archived from the original on 2012-08-11. Retrieved 2012-08-19.
^ Bruning, Sarah (2012-07-31). "Cool NYC companies: Behind-the-scenes office tour of Fab". Timeout.com. Retrieved 2012-08-19.
^ "5 Big Fab Announcements". Jason Goldberg. Archived from the original on 2013-07-24. Retrieved 2013-06-18.
^ "Fab - live your fab life. A Curated collection of wellness products". Wayback Machine. Archived from the original on 2019-04-09. Retrieved March 13, 2023.
^ John Larkin. LinkdIn https://www.linkedin.com/in/jlarkin353/details/experience/. Retrieved March 13, 2023. {{cite web}}: Missing or empty |title= (help)
^ . Wayback Machine https://web.archive.org/web/20220701000000*/fab.com. Retrieved March 13, 2023. {{cite web}}: Missing or empty |title= (help)

[1] Howarth, Dan (2015-03-03). "Fab acquired by PCH to create "the Netflix of design"". Dezeen. Retrieved 2015-03-03.

[2] John Furrier (2012-04-18). "How Fab.com Brainwashed Me Into Broadcasting What I Buy". Forbes. Archived from the original on 2012-08-10. Retrieved 2012-08-19.

[3] "Fab Promotes Maria Molland to Chief European Officer". betashop. Archived from the original on 2012-08-11. Retrieved 2012-08-19.

[4] Bruning, Sarah (2012-07-31). "Cool NYC companies: Behind-the-scenes office tour of Fab". Timeout.com. Retrieved 2012-08-19.

[5] "5 Big Fab Announcements". Jason Goldberg. Archived from the original on 2013-07-24. Retrieved 2013-06-18.

[6] "Fab - live your fab life. A Curated collection of wellness products". Wayback Machine. Archived from the original on 2019-04-09. Retrieved March 13, 2023.

[7] John Larkin. LinkdIn https://www.linkedin.com/in/jlarkin353/details/experience/. Retrieved March 13, 2023. {{cite web}}: Missing or empty |title= (help)

[8] . Wayback Machine https://web.archive.org/web/20220701000000*/fab.com. Retrieved March 13, 2023. {{cite web}}: Missing or empty |title= (help)

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