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Fiesta San Antonio (or simply Fiesta) is an annual festival held in April in San Antonio, Texas, and is the city's signature event (along with some events held in the following surrounding cities: Boerne, Schertz, Windcrest, Balcones Heights, and Alamo Heights) since 1891. The festival, also known as the Battle of Flowers, commemorates of the Battle of the Alamo, which took place in San Antonio, and the Battle of San Jacinto, which led to Texas' independence from Mexico in April 1836.
Fiesta is the city's biggest festival, with an economic impact of $340 million for the city.[1] More than three million people take part,[2] in more than 100 events that take place all over the city and beyond.[2]
The $340 million impact of Fiesta San Antonio is greater than projections for 2018 the San Antonio Tricentennial and Final Four combined, as well as many other well-known festivals like the Kentucky Derby and Indianapolis 500 Festival.
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