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Gurcharan Das | |
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![]() Gurcharan Das | |
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Occupation | Author |
Gurcharan Das (born 3 October 1943) is an Indian author who wrote a trilogy based on the classical Indian goals of the ideal life.[1][2][3][4]
India Unbound was the first volume (2002), on artha, 'material well-being', which narrated the story of India's economic rise from Independence to the global information age. Published in many languages and filmed by BBC,[5] it was called "a quiet earthquake" by the Guardian.[6] The second, The Difficulty of Being Good, is on dharma or 'moral well-being', and is "rich with learned musings on the epic, Mahabharata and its moral dilemmas"[7] that speak to our day to day contemporary life. Kama: The Riddle of Desire is on the third goal of desire, and recounts a tale of "love and vulnerability, about self-doubt and betrayal, about wanting more of everything and being haunted by settling for less."[8]
Das graduated with honours from Harvard University in Philosophy. He had later attended Harvard Business School (AMP), where he is featured in three case studies. He was CEO of Procter & Gamble India and later managing director, Procter & Gamble Worldwide (Strategic Planning). At age 50, he took early retirement to become a full-time writer.
Das is a regular columnist for The Times of India[9] and five Indian language newspapers in Hindi, Telugu, Marathi, Tamil, and Gujarati.[10] He also contributes periodically to Financial Times, Foreign Affairs, Wall Street Journal, and the New York Times. Aside from the trilogy, his other literary works include a novel, A Fine Family, two book length essays, India Grows at Nights: A Liberal Case for a Strong State, The Elephant Paradigm, and an anthology, Three English Plays.[11]
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