Media event

A media event, also known as a pseudo-event,^[1] is an event, activity, or experience conducted for the purpose of creating media publicity. It may also be any event that is covered in the mass media or was hosted largely with the media in mind.^[2]

^ Scherer, Helmut. "Media Events and Pseudo-Events". Blackwell Reference Online.
^ The American Heritage Dictionary of the English Language, Fourth Edition. "media event". Houghton Mifflin Company. Retrieved 2006-09-15.

[1] Scherer, Helmut. "Media Events and Pseudo-Events". Blackwell Reference Online.

[2] The American Heritage Dictionary of the English Language, Fourth Edition. "media event". Houghton Mifflin Company. Retrieved 2006-09-15.

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