Mom and Dad (1945 film)

Mom and Dad
Poster dated 1947 listing times for sex-segregated screenings of the film
Directed by	William Beaudine
Screenplay by	Mildred Horn
Story by	Kroger Babb Mildred Horn
Produced by	Kroger Babb J. S. Jossey[1]
Starring	Hardie Albright Lois Austin George Eldredge June Carlson Jimmy Clark Bob Lowell[2]
Cinematography	Marcel LePicard
Edited by	Richard Currier
Music by	Edward J. Kay[2]
Distributed by	Hygienic Productions Hallmark Productions
Release date	January 3, 1945 (January 3, 1945)
Running time	97 minutes
Country	United States
Language	English
Budget	$67,001[3]
Box office	$40–100 million (estimated)

Mom and Dad is a 1945 American sexploitation film directed by William Beaudine, and largely produced by the exploitation film maker and presenter Kroger Babb. Mom and Dad is considered the most successful film within its genre^[4] of "sex hygiene" films. Although it faced numerous legal challenges and was condemned by the National Legion of Decency,^[5] it became one of the highest-grossing films of the 1940s.

The film is regarded as an exploitation film as it was repackaged controversial content designed to establish an educational value that might circumvent U.S. censorship laws. Babb's marketing of his film incorporated old-style medicine show techniques, and used unique promotions to build an audience. These formed a template for his later works, which were imitated by his contemporary filmmakers. In 2005, the film was selected for preservation in the United States National Film Registry by the Library of Congress as being "culturally, historically, or aesthetically significant".^[6][7] The Academy Film Archive preserved Mom and Dad in 2010.^[8]