Internet-based TV platform
Pluto TV Logo used since 2024
Type of business Subsidiary Type of site
Available in Danish English Finnish French German Italian Norwegian Portuguese Spanish Swedish Founded August 1, 2013; 11 years ago (2013-08-01 ) Headquarters Area served
United States (excluding U.S. Territories)
Canada
Latin America
Most of Europe
United Kingdom
Australia (via 10Play )
Owner Paramount Global Founder(s) Key people Products Parent Paramount Streaming [ 1] URL pluto .tv Advertising Supported Registration Optional Users 80 million monthly active users (as of April 1, 2023[update] )Launched March 31, 2014; 10 years ago (2014-03-31 )
Pluto TV is a free ad-supported streaming television (FAST) service owned and operated by the Paramount Streaming division of Paramount Global .[ 1]
Co-founded by Tom Ryan , Ilya Pozin and Nick Grouf in 2013 and based in Los Angeles , California ,[ 2] Pluto is a free ad-supported streaming television (FAST) service available in the Americas and Europe that primarily offers programming content through digital linear channels designed to emulate the experience of traditional broadcast programming .[ 3] [ 4] The service's revenue is generated from video advertisements seen during programming within commercial breaks structured similarly to those found on conventional television.[ 5]
Pluto TV licenses its content directly from providers; as of March 2020, it had deals with 170 content partners providing more than 250 channels and 100,000 unique hours worth of programming.[ 6] In October 2020, Pluto TV became part of the newly created ViacomCBS Streaming (renamed Paramount Streaming in February 2022), both to be led by Pluto TV CEO Tom Ryan.[ 7] [ 8] Its content is available via its website and mobile apps on Android and iOS operating systems. In January 2022, the service reached a total of 64 million monthly active users.[ 9] In April 2022, Pluto TV reached 68 million monthly active users.[ 10] [ 11] In July 2022, Pluto TV reached 69.9 million monthly active users.[ 12] As of April 2023, Pluto TV has a total of 80 million monthly active users.[ 13]
^ a b Spangler, Todd (October 20, 2020). "ViacomCBS Streaming Shake-Up: Pluto TV's Tom Ryan to Head New Global Division, Marc DeBevoise Steps Down" . Variety . Archived from the original on March 3, 2021. Retrieved March 18, 2021 .
^ "Pluto, Inc.: Private Company Information" . Bloomberg Businessweek . Bloomberg L.P. Retrieved April 9, 2016 .
^ Schneider, Michael (January 6, 2021). "Audiences and Advertisers Embrace the Early Cable Aesthetic of Pluto TV, Other Free Streaming Platforms" . Variety . Retrieved June 17, 2022 .
^ Vivirelli, Nick (September 21, 2021). "ViacomCBS' Pluto TV Sets Italy Launch for October With 40 Channels" . Variety. Retrieved September 6, 2022 .
^ Sarah Perez (October 13, 2016). "Pluto TV, a free streaming service for cord cutters, raises $30 million more" . TechCrunch . AOL . Retrieved April 30, 2017 .
^ "Pluto TV" . March 13, 2020. Retrieved March 15, 2020 .
^ Spangler, Todd (May 20, 2022). "ViacomCBS Streaming Shake-Up: Pluto TV's Tom Ryan to Head New Global Division, Marc DeBevoise Steps Down" . Variety . Retrieved June 17, 2022 .
^ Alexander, Julia (January 19, 2021). "Paramount Plus, ViacomCBS's new rebranded version of CBS All Access, launches on March 4th" . The Verge. Retrieved September 6, 2022 .
^ "Pluto TV Hits 64 Million Active Users, Paramount+ Reaches 32.8 Million Subscribers in Q4" . Cord Cutters News . February 15, 2022. Retrieved February 16, 2022 .
^ "Pluto TV revamps its lineup with a focus on using lifestyle content and game shows to draw in viewers" . TechCrunch . July 11, 2022. Retrieved July 14, 2022 .
^ "Pluto TV Introduces New Categories and Adds Two New Channels" . Cord Cutters News . July 13, 2022. Retrieved July 14, 2022 .
^ Fletcher, Bevin (October 31, 2022). "Pluto TV adds 6,300 CBS classic episodes to on-demand offering" . Fierce Video .
^ Szalai, Georg; Vlessing, Etan (May 4, 2023). "Paramount Streaming Loss Widens to $511M as Paramount+ Hits 60M Subs" . The Hollywood Reporter . Retrieved May 4, 2023 .