Terrible Towel

Two Terrible Towels at a Pittsburgh Steelers game

The Terrible Towel is a rally towel associated with the Pittsburgh Steelers, an American football team in the National Football League (NFL). The Terrible Towel has spread in popularity; for example, fans take their Towel to famous sites while on vacation. The Towel has been taken to the peak of Mount Everest, and even into space on the International Space Station. It is widely recognized as a symbol of the Steelers and the city of Pittsburgh.[1][2]

Proceeds from sales of the Towel have raised over US$8 million for Allegheny Valley School, which cares for people with mental disabilities and physical disabilities. The Terrible Towel is credited with being the first "rally towel" and its success has given rise to similar products promoting other teams.[3]

Numerous versions have been produced; almost all are black and gold in color with the words "Myron Cope's Official The Terrible Towel" printed on the front. In October 2009 a pink Terrible Towel was introduced to promote Breast Cancer Awareness.

  1. ^ "What people are saying ... about Myron Cope's passing". Pittsburgh Post-Gazette. 2008-02-28. Archived from the original on 2008-07-06. Retrieved 2008-06-10.
  2. ^ Cope 2002, p. 142.
  3. ^ Amen, Rob (2007-10-26). "Terrible Towel copycats". Pittsburgh Tribune-Review. Retrieved 2008-06-10.

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