The Age of Persuasion is a Canadian radio series which aired on CBC Radio One for 107 episodes over five seasons between 2006 and 2011, and also broadcast on Chicago public radio station WBEZ. A sequel to the earlier O'Reilly on Advertising, the series is hosted by Terry O'Reilly and explores the sociological and cultural impact of advertising on modern life.
Each episode uses humour and numerous excerpts from historical radio broadcasts and commercials to make its point.
Many episodes are available in streaming MP3 format from the program's CBC website. Some are available in podcast form at the unofficial site CBC Podcasts. On December 24, 2010 the Age of Persuasion blog announced[1] that the CBC would be podcasting the show starting in January 2011.
The show's creators, Terry O'Reilly and Mike Tennant, have released a book: The Age of Persuasion: How Marketing Ate Our Culture, (Knopf Canada & Vintage Paperbacks). The book is published in the United States by Counterpoint Press.
As late as November 2011, O'Reilly had indicated that a sixth season of AoP would begin that January.[2] However, in December 2011, O'Reilly revealed that AoP would in fact be replaced at that time by a new series, Under the Influence, reflecting the shift of marketing from a "one-way conversation" to a "delicate dialogue".[3]
- ^ Age of Persuasion blog 24 Dec 2010 The Age of Persuasion has some BIG news
- ^ O'Reilly, Terry (2011-11-21). "Tweet from Terry O'Reilly: "Back Jan. 7th RT @DetectedTachyon: @AgeOfPersuasion Hey Terry, when do you get back on the air with AoP?"". Twitter. Retrieved 2011-12-12.
- ^ O'Reilly, Terry. "Welcome to a Brand New Radio Show". Retrieved 2011-12-12.
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