Type of site | Contributor weblog |
|---|---|
| Available in | English |
| Founded | February 2010 |
| Headquarters | , |
| Area served | Worldwide |
| Owner | The Thought & Expression Co. |
| Founder(s) | Chris Lavergne |
| Key people | Chris Lavergne |
| URL | thoughtcatalog |
| Advertising | Yes |
| Registration | No |
| Launched | February 1, 2010 |
| Current status | Active |
Thought Catalog is a website founded in 2010 by American entrepreneur and media strategist Chris Lavergne.[1] Owned by The Thought & Expression Company, the site attracts 6.6 million monthly unique visitors.[2]
The site's founder, Chris Lavergne, registered the domain name in 2008, and began working on the site while a marketing strategist at Warner Bros. Records.[3] Thought Catalog started publishing on February 1, 2010.[4] By 2012, Thought Catalog was attracting 2.5 million unique visitors per month, and began to attract many millennial readers, with nearly three-quarters of the site's audience falling into the 21- to 34-year-old demographic.[3]
The site is based on a semi-open model, employing staff and freelance writers while also taking submissions for publication.[3][5] Thought Catalog receives between 100 and 500 pieces a day via the submission form.[6]
In July 2014 Thought Catalog was drawing more than 34 million unique visitors per month, with much of the traffic due to social sharing.[7]
Thought Catalog earns revenue from branded content and banner ads, with the Wall Street Journal featuring the site on its list of "Sponsored Content That Buzzed In 2014."[8][9]
Thought Catalog’s founder, Chris Lavergne, was named to Forbes "30 Under 30" list in 2014.[10]
- ^ Newton, Matthew Thought Catalog And The New Age Of Confessional Media Forbes. June 7, 2015
- ^ SimilarWeb SimilarWeb. 2023
- ^ a b c Weissman, Saya Thought Catalog Wants to Capture the Millennial Moment Digiday. June 8, 2015
- ^ The Thought & Expression Co. Thought.is. June 7, 2015
- ^ SUBMISSIONS Thought Catalog. June 8, 2015
- ^ Schonfeld, Zach Thought Catalog’s Reckoning Newsweek. June 8, 2015
- ^ Marikar, Sheila On the Nice Internet, Caring Is Sharing New York Times. June 6, 2015
- ^ Geron, Tomio Sharethrough's Sponsored Videos Bringing Branded Content To Websites, Apps Forbes. June 8, 2015
- ^ Marshall, Jack Sponsored Content That Buzzed in 2014 Wall Street Journal. June 6, 2015
- ^ 2014 30 Under 30: Media Forbes. June 8, 2015
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