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TikTok food trends

TikTok food trends refer to popular recipes and food-related fads on the social media platform TikTok.[1] These trends amassed popularity in 2020 during the COVID-19 pandemic, as many people spent more time cooking at home while engaging with social media for entertainment.[1]

Food-related content on TikTok is often categorized under the hashtags #TikTokFood and #FoodTok.[1] These hashtags have amassed 4.6 million and 4.5 million posts, respectively, according to the platform. Some TikTok users share personal recipes and dietary habits, while others use step-by-step cooking videos to grow their online presence.[2]

The widespread popularity of these trends has influenced various aspects of society, including interest in cooking among younger generations, discussions about body image, the marketing of food products on social media, and temporary food shortages.[2][3][4][5]

Several TikTok content creators, such as Eitan Bernath, Jeron Combs, and Emily Mariko, have gained recognition through their recipes and content. Some of the most notable TikTok food trends include the leftover salmon bowl, baked feta cheese pasta, and pesto eggs.[6][7][8]

  1. ^ a b c Lorenz, Taylor (2021-05-24). "TikTok, the Fastest Way on Earth to Become a Food Star". The New York Times. ISSN 0362-4331. Retrieved 2021-10-25.
  2. ^ a b "TikTok brings unexpected success for food, beverage industry". SmartBrief. 2021-06-29. Retrieved 2021-11-01.
  3. ^ Torres, Maria (2021-01-25). Teaching Nutrition Education and Cooking Self-Efficacy Through TikTok Videos: A Pilot Study (Thesis thesis). California State University, Northridge.
  4. ^ Hülsing, G. M. (2021-06-25). "#Triggerwarning: Body Image: A qualitative study on the influences of TikTok consumption on the Body Image of adolescents". essay.utwente.nl. Retrieved 2021-11-05.
  5. ^ King, Mac (2021-03-04). "Viral TikTok video recipe prompts feta cheese shortage". FOX 5 NY. Retrieved 2021-11-05.
  6. ^ Moore, Cortney (2021-05-24). "TikTok's 'pesto eggs' are the latest food trend: 'You won't go back'". Fox News. Retrieved 2021-11-05.
  7. ^ Weiss, Sabrina (October 5, 2021). "This Viral Salmon Rice Bowl Recipe Is Taking Over TikTok Thanks to One Surprising Ingredient". People. Retrieved 2021-11-05.
  8. ^ "We made the TikTok-famous pesto eggs and we're hooked". TODAY.com. 8 October 2021. Retrieved 2021-11-05.

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