Verian

Verian
Headquarters	London, UK
Key people	Eric Salama (Global Chair); Dr Michelle Harrison (Global CEO); David Miliband (Non-Executive Director); Matthew Postgate (Non-Executive Director);
Website	www.veriangroup.com Australia; New Zealand; Denmark; Finland; Germany; Lithuania; Norway; Sweden; The Netherlands; UK;

Verian is an independent research, evidence, evaluation, and communications agency, headquartered in Millbank, London, UK.^[1] It has offices in continental Europe (Belgium, Denmark, Finland, France, Germany, Lithuania, Norway, Spain, Sweden, the Netherlands), the Asia–Pacific (Australia, India, New Zealand, Singapore), and US.^[2] Verian conducts social research, program evaluation, and media analysis for governments, local communities, interest groups, trade unions, NGOs, and private sector organisations.^[3]^[4]^[5]^[6] British Politics and Policy, a blog run by the London School of Economics (LSE), evaluated Verian's (then known as TNS BMRB) polling on the run up to the 2016 UK Brexit referendum; Verian was one of a minority to correctly forecast the result and had the lowest bias.^[7] Verian's opinion polling for the 2024 United Kingdom general election also came closest to the final result.^[8]

^ "Verian Global Homepage". Retrieved 26 May 2024.
^ "Office Locations". Verian home page. Retrieved 27 May 2024.
^ "Evidence for Public Policy". Verian home page. Retrieved 15 June 2024.
^ "Policy Development and Evaluation". Verian home page. Retrieved 15 June 2024.
^ "Behavioural and Communications". Verian home page. Retrieved 15 June 2024.
^ "Political, Opinion and Electoral Advisory". Verian home page. Retrieved 15 June 2024.
^ "Leave was always in the lead: why the polls got the referendum result wrong". British Politics and Policy at LSE. 5 July 2016. Retrieved 15 June 2024.
^ Vincent, Jonathan (9 July 2024). "Why did the pollsters overestimate Labour's vote?". Financial Times. Retrieved 9 July 2024.

[1] "Verian Global Homepage". Retrieved 26 May 2024.

[2] "Office Locations". Verian home page. Retrieved 27 May 2024.

[3] "Evidence for Public Policy". Verian home page. Retrieved 15 June 2024.

[4] "Policy Development and Evaluation". Verian home page. Retrieved 15 June 2024.

[5] "Behavioural and Communications". Verian home page. Retrieved 15 June 2024.

[6] "Political, Opinion and Electoral Advisory". Verian home page. Retrieved 15 June 2024.

[7] "Leave was always in the lead: why the polls got the referendum result wrong". British Politics and Policy at LSE. 5 July 2016. Retrieved 15 June 2024.

[8] Vincent, Jonathan (9 July 2024). "Why did the pollsters overestimate Labour's vote?". Financial Times. Retrieved 9 July 2024.

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