WSTR-TV

WSTR-TV
ATSC 3.0 station
A rounded rectangle divided into blue and gray parts with the word STAR in white, a pointed silver star with black shadow in the upper right, and a black 64 in a sans serif in the lower right corner.
Channels
BrandingStar 64
Programming
Affiliations
Ownership
Owner
OperatorSinclair Broadcast Group
WKRC-TV
History
First air date
January 28, 1980 (1980-01-28)
Former call signs
  • WBTI (1980–1985)
  • WIII (1985–1990)
Former channel number(s)
  • Analog: 64 (UHF, 1980–2009)
  • Digital: 33 (UHF, 2002–2019)
Call sign meaning
Star 64
Technical information[1]
Licensing authority
FCC
Facility ID11204
ERP325 kW
HAAT337 m (1,106 ft)
Transmitter coordinates39°12′1″N 84°31′22″W / 39.20028°N 84.52278°W / 39.20028; -84.52278
Links
Public license information
Websitestar64.tv

WSTR-TV (channel 64), branded Star 64 (stylized as STAR64), is a television station in Cincinnati, Ohio, United States, affiliated with MyNetworkTV. It is owned by Deerfield Media, which maintains a local marketing agreement (LMA) with Sinclair Broadcast Group, owner of dual CBS/CW affiliate WKRC-TV (channel 12), for the provision of advertising sales and other services. The two stations share studios on Highland Avenue in the Mount Auburn section of Cincinnati; WSTR's transmitter, Star Tower, is located in the city's College Hill neighborhood.

WSTR-TV began broadcasting in 1980 as WBTI, which broadcast a mix of commercial advertising-supported and subscription television (STV) programs. The STV programming was relegated into overnight hours (before being dropped altogether) at the start of 1985, making way for the station to become an independent station under the callsign WIII. After financial trouble, channel 64 stabilized under ABRY Communications before being purchased by Sinclair in 1996. It was briefly an affiliate of UPN before switching to The WB in 1998 and becoming part of MyNetworkTV in 2006. WKRC-TV produces dedicated morning and late evening newscasts for air on WSTR-TV. The station is one of Cincinnati's two ATSC 3.0 (NextGen TV) transmitters, serving the market's major commercial stations, which each broadcast some of WSTR-TV's subchannels on its behalf.

  1. ^ "Facility Technical Data for WSTR-TV". Licensing and Management System. Federal Communications Commission.

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