Placeholder name

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Placeholder names are intentionally overly generic and ambiguous terms referring to things, places, or people, the names of which or of whom do not actually exist; are temporarily forgotten, or are unimportant; or in order to avoid stigmatization, or because they are unknowable or unpredictable given the context of their discussion; to de-emphasize in which event the precise specification thereof is otherwise impossible, or to deliberately expunge.^[1]

Placeholder names for people are often terms referring to an average person or a predicted persona of a typical user.