High-touch refers to the involvement of personal attention and service.[1] In business, the term often refers to situations where trust between the customer and employed individual(s) is necessary.[2] High-touch areas include: medicine, wealth management, real estate, and legal.[2] Stock trading done by humans, as opposed to automated trading or using online brokers, is also referred to as high-touch.[3]
- ^ "HIGH-TOUCH | meaning in the Cambridge English Dictionary". dictionary.cambridge.org. Retrieved 2020-03-22.
- ^ a b Stewart, Karl Stark and Bill (2013-06-04). "Building a High-Touch Business". Inc.com. Retrieved 2020-03-22.
- ^ "Human high-touch trading is here to stay". Bloomberg Professional Services. 2017-05-11. Retrieved 2020-03-22.
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