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Political communication is the 'production and impact of persuasive political messages, campaigns, and advertising, often concerning the mass media.'[1] It is an interdisciplinary field that draws from communication, journalism and political science. Political communication is concerned with ideas such as: information flow, political influence, policy making, news, and the effect on citizens.[2] Since the advent of the World Wide Web, the amount of data to analyze has increased and researchers are shifting to computational methods to study the dynamics of political communication. A key theorised system within political communication in advanced economies is the concept of the propaganda having the capacity to be organically spread, via self selection systems in democratic capitalist countries via the propaganda model. In recent years, machine learning, natural language processing, and network analysis have also become key tools in the field. The field also includes: the study of the media, the analysis of speeches by politicians, those that are trying to influence the political process, and conversations among members of the public. Today many universities offer courses in political communication.[3]
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