Group polarization

In social psychology, group polarization refers to the tendency for a group to make decisions that are more extreme than the initial inclination of its members. These more extreme decisions are towards greater risk if individuals' initial tendencies are to be risky and towards greater caution if individuals' initial tendencies are to be cautious.[1] The phenomenon also holds that a group's attitude toward a situation may change in the sense that the individuals' initial attitudes have strengthened and intensified after group discussion, a phenomenon known as attitude polarization.[2]

  1. ^ Aronson, Elliot (2010). Social Psychology. Upper Saddle River, NJ: Prentice Hall. pp. 273.
  2. ^ Myers, D.G.; H. Lamm (1975). "The polarizing effect of group discussion". American Scientist. 63 (3): 297–303. Bibcode:1975AmSci..63..297M. PMID 1147368.

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