Nielsen Corporation

Nielsen Corporation
Formerly
  • ACNielsen
  • AC Nielsen
Company typeSubsidiary
IndustryMarketing research
Founded1923 (1923) in Chicago, Illinois
HeadquartersNew York City, United States
RevenueDecreaseUS$3.53 billion (2022)[1] (2022)
ParentNielsen Holdings (since 2010)

The Nielsen Corporation, self-referentially known as The Nielsen Company, and formerly known as ACNielsen or AC Nielsen, is a global marketing research firm, with worldwide headquarters in New York City, United States.[2] Regional headquarters for North America are located in Chicago.

As of May 2010, it is part of Nielsen Holdings.

This company was founded in 1923 in Chicago by Arthur C. Nielsen Sr. in order to give marketers reliable and objective information on the impact of marketing and sales programs. ACNielsen began expanding internationally in 1939, and operates in more than 100 countries.

  1. ^ "Revenue for KKR & Co". companiesmarketcap.com. Retrieved September 22, 2023.
  2. ^ "Contact Us". Nielsen. Archived from the original on December 8, 2021.

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