Formerly | Reliance LYF |
---|---|
Company type | Subsidiary |
Industry | |
Founded | 2015 |
Founder | Mukesh Ambani |
Headquarters | Mumbai, Maharashtra , India |
Area served | India |
Key people | Mukesh Ambani (Founder) |
Products | |
Owner | Reliance Industries |
Parent | Jio |
Website | www |
LYF (pronounced "life"), also known as Jio LYF, is an Indian brand of smartphones, laptops, consumer electronics developed by Jio and headquartered in Mumbai, Maharashtra, India. It manufactures 4G-enabled VoLTE smartphones which run on Android.[1][2][3] It is a subsidiary of Jio, the telecommunication arm of Reliance Industries.[4]
According to Counterpoint Research, LYF was the fifth largest smartphone player and second largest LTE phone supplier in India in 2016.[5][6][7]
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