Trident (gum)

Trident
Product typeChewing gum
OwnerPerfetti Van Melle
CountryUnited States
Introduced1960 (1960)
Related brandsDentyne
Previous ownersAmerican Chicle Company > Adams GumWarner-Lambert > PfizerCadbury SchweppesKraft > MondelezPerfetti Van Melle
Websitetridentgum.com

Trident is a brand of sugar-free chewing gum. It was originally introduced by American Chicle in 1960 shortly before it was bought by Warner-Lambert in 1962. It reached the UK in 2007 when it was introduced by its then-owner Cadbury Schweppes in the United Kingdom.[1] In many other European countries, Trident is branded as Stimorol gum; it is generally the same as Trident.

  1. ^ Sweney, Mark (2007-02-12). "Cadbury's gum ad battles Wrigley". The Guardian.

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