Fitocracy

Fitocracy, Inc.
Type of business	Private
Type of site	Social networking
Available in	English
Founded	New York City, New York, US
Headquarters	New York City, New York, United States
Area served	Worldwide
Key people	Dick Talens, co-founder; Brian Wang, co-founder;
URL	www.fitocracy.com
Registration	Required
Users	12,500,000
Launched	February 2011
Current status	Active

Fitocracy is an online game and social network that aims to use gamification to help users improve their fitness.^[2] It has received coverage from mainstream media sources.^[3]^[4]

^ Caruana, Anthony. "MyFiziq Inks Fitocracy Deal As They Muscle in on Fitness Market". Lifehacker. Retrieved 18 January 2019.
^ Jeffries, Adrianne (16 September 2011). "The Fitocrats: How Two Nerds Turned an Addiction to Videogames into an Addiction to Fitness". The New York Observer. Retrieved 23 January 2012.
^ Wortham, Jenna (6 December 2011). "Some Instant Motivation for the Fitness Conscious". The New York Times. Retrieved 23 January 2012.
^ McGinn, Dave (13 November 2011). "Can a couple of reformed gamers make you addicted to exercise?". The Globe And Mail. Retrieved 23 January 2012.

[12mUsers-1] Caruana, Anthony. "MyFiziq Inks Fitocracy Deal As They Muscle in on Fitness Market". Lifehacker. Retrieved 18 January 2019.

[BetaBeat-2] Jeffries, Adrianne (16 September 2011). "The Fitocrats: How Two Nerds Turned an Addiction to Videogames into an Addiction to Fitness". The New York Observer. Retrieved 23 January 2012.

[NewYorkTimes-3] Wortham, Jenna (6 December 2011). "Some Instant Motivation for the Fitness Conscious". The New York Times. Retrieved 23 January 2012.

[GlobeAndMail-4] McGinn, Dave (13 November 2011). "Can a couple of reformed gamers make you addicted to exercise?". The Globe And Mail. Retrieved 23 January 2012.

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