R/place

r/place
Logo of the original 2017 experiment
Logo of the 2022 and 2023 experiments
The canvas in 2023 on the last day of the event
OwnerReddit
Created byJosh Wardle
URLreddit.com/r/place
RegistrationReddit account required
LaunchedOriginal launch: April 1, 2017 (2017-04-01)
Second launch: April 1, 2022 (2022-04-01)
Third launch: July 20, 2023 (2023-07-20)
Current statusInactive

r/place is a recurring collaborative project and social experiment hosted on the content aggregator site Reddit. Originally launched on April Fools' Day 2017, it has since been repeated again on April Fools' Day 2022 and on July 20, 2023.

The 2017 experiment involved an online canvas located at a subreddit called r/place. Registered users could edit the canvas by changing the color of a single pixel with a replacement from a 16-color palette. After each pixel was placed, a timer prevented the user from placing any more pixels for a period of time varying from 5 to 20 minutes (depending on whether the user had verified their email address).[1][2] The idea of the experiment was conceived by Josh Wardle.[3][4] It was ended by Reddit administrators about 72 hours after its creation, on 3 April 2017. Over a million users edited the canvas, placing a total of approximately 16 million pixels, and, at the time the experiment was ended, over 90,000 users were actively viewing or editing the canvas. The experiment was commended for its representation of the culture of Reddit's online communities, and of Internet culture as a whole.[5]

  1. ^ Simpson, Brian; Lee, Matt; Ellis, Daniel (13 April 2017). "How We Built r/Place". Upvoted. Archived from the original on 17 April 2017. Retrieved 1 July 2020.
  2. ^ Rappaz, Jérémie (2018). "Latent Structure in Collaboration: The Case of Reddit r/Place". Proceedings of the International AAAI Conference on Web and Social Media. 12. arXiv:1804.05962. doi:10.1609/icwsm.v12i1.15013. S2CID 4941892. Archived from the original on 2 July 2020. Retrieved 1 July 2020.
  3. ^ Voon, Claire (12 April 2017). "More Than a Million Strangers Collaborate, Pixel by Pixel, on a Digital Canvas". Hyperallergic. Archived from the original on 14 June 2020. Retrieved 10 April 2020.
  4. ^ Rauwerda, Annie (1 April 2022). "Reddit's r/Place art experiment has already devolved into beautiful chaos". Input. Archived from the original on 5 April 2022. Retrieved 6 April 2022.
  5. ^ Cite error: The named reference WP2 was invoked but never defined (see the help page).

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